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Rick Mathieson is a
frequently featured speaker at industry events such as The iMedia
Breakthrough Summit, American Marketing Association, Association
of Independent Commercial Producers (AICP), Digital Hollywood,
The Global Retail Executive Council, The Microsoft Leadership
Forum, Direct Marketing Association, eMarketing Association,
Yahoo’s “Branducation” lecture series,
and the American Management Association, among many others.
His specialty is helping audiences envision new ways of capitalizing
on emerging digital trends to deliver blockbuster brand experiences
that boost awareness, drive loyalty and generate sales. Specific
topic areas include:
• Mobile Marketing
• Social Media
• Branded Games & Entertainment
• Digital Retail
• Digital Outdoor
• Viral Marketing
• Traditional/Digital Integration
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